Why Melbourne? Why Ivanhoe?
- By Peter Gordon
- •
- 11 Apr, 2019

Every property we recommend is
stringently selected, every location is backed by research. We look Australia
wide to pinpoint ‘What’s Hot and What’s Not’. We recommend research based
solutions to our clients. Property can’t just tick one box. It has to tick all the right boxes.
Listed below are the macro & micro indicators that we use to pinpoint the right state and then the right capital city, suburb or regional market.
The Macroeconomic Indicators – the location
Population Growth – Where are the people moving to?
Infrastructure Investment – What are governments and private companies investing in?
Employment – Infrastructure investment should create long term employment hubs. What are employment prospects?
Economy – What’s driving the local economy?
Developer - Are they building quality developments and estates? What’s their track record?
The Microeconomic Indicators – the property
Amenities – Does it have the right amenities for the residents?
Transport – Is it easily connected to the suburb, city and beyond?
Value – Does it show true value for money?
Design – Is it a functional floor plan with quality finishes?
Rent-ability – What’s the desirability to rent in the area?
Utilising the key macro & micro indicators, we’re ticking all the right boxes for Victoria, then Melbourne. We then dig deeper to research across the metropolitan market to pinpoint the right suburbs to invest in. Now we start to see a story unfold based on a solid foundation of research.
Selecting the right State - Melbourne
- Victorian population growth: 2.19% or 138,140 residents past 12 months
- Melbourne growth:
2,200 new residents per week
- New jobs:
+114,000 in past 12 months
- Economic growth: 3.5%
- Most liveable
city in the world 2011-2018
- Diversity of
employment
- 1.6 million dwellings
need to be built by 2050
Selecting the right Suburb – Ivanhoe
- La Trobe National Employment & Innovation Cluster totalling +27,000 people employed in -
- Infrastructure Investment-
- Health $498M
- North East Link $100M
- Oliver Newton John Cancer Research Institute $18M
- Population growth of 3.73% from 2016-2021
- Train station is
a 10-minute walk away then 29-minute commute into CBD
- Ivanhoe is
Melbourne’s 8th most liveable suburb
- Rent-ability –
lower supply of construction
Using these statistics, we then pinpointed the suburb of Ivanhoe which starts to tell us a ‘Local Suburb Story’. Having a health and education precinct, we know the area will have high rental demand from both employees and students. It has infrastructure investment for jobs and education, plus transportation upgrades for greater connectivity to the Melbourne CBD and beyond. It has above average income earning and the rental demographic is 18-39 year olds.
Once we pinpoint the suburb, then we find the development that has it all: value for money, quality fixtures & finishes and great design. And we’ve found it, and this particular property is set to revolutionise apartment living through a suite of resident amenities & services never before offered.
Please contact the Investo Team for more info

Quiet simply, the Palms is the place to buy! |

Sydneysiders and Melburnians, put aside your equally outstanding flat whites for a moment. Stop bickering about whether great beaches beat cool laneways (they do) and desist from debating whether all baristas require waxed moustaches (ideally).
Because Brisbane is closing in on the title of Australia’s best city, and we must join forces to keep this subtropical upstart in its place.
Time magazine recently named Brisvegas on its “World’s Greatest Places” list, and omitted our cities. It’s a huge shock (and who knew they still published Time magazine?). But they might be onto something.
Time points to the 2032 Olympic and Paralympic Games, which will be hosted in the maroon metropolis. Brisbane will do a fine job, even though it’ll baffle the world when rugby league is added to the schedule and Queensland is allowed to field its own team.
Time’s most radical claim is that Brisbane is worth visiting now, but tourism is surging. Not only did Lin-Manuel Miranda recently drop in to catch Hamilton , but hundreds of Hamilfans flew up to watch his interview with Leigh Sales (presumably unaware that it would subsequently arrive on iView for free).

A leading local agent has appraised each side of these duplex's to be worth $665k on completion and rent for $495 per week. So that is massive potentail instant equity of up to $390K on completion, which is incredibly hard to find.